LEGO fans turn to to find rare sets as 'kidult' market becomes one of 2024's biggest toy trends - Mirror Online

There’s plenty of rare, retired and highly collectible LEGO sets on including from the Star Wars and Harry Potter ranges

This Decade's “Kidult” Toys May Be the Most Significant Innovation

Kidults are the biggest sales driver for the toy industry

Toy World Magazine January 2024 by TOYWORLD MAGAZINE - Issuu

TFE/TFE Licensing, September 2022 by aNb Media - Issuu

LEGO Ideas 2024: D&D, Jaws, Telephone Box, Cat & Family Tree

TFE/TFE Licensing, October 2023 by aNb Media - Issuu

Kidults' Dominate the Toy Industry Thanks to Social Media, Pandemic

LEGO Creator Toys R Us Bricktober Asia 2021 Promotional Story Book

LEGO Ideas 2024: D&D, Jaws, Telephone Box, Cat & Family Tree

The Toy Book - September 2022 by The Toy Book - Issuu

Toy World Magazine December 2023 by TOYWORLD MAGAZINE - Issuu

One of the biggest toy companies on earth owes its turnaround to a