Profile: Johnnie Boden

ldquo;I’m very neurotic, I’m very impatient, I’m a terrible manager… I can’t sit still and I don’t sleep,” says Johnnie Boden, founder and chairman of the upmarket mail order and online clothing brand that…
“I’m very neurotic, I’m very impatient, I’m a terrible manager… I can’t sit still and I don’t sleep,” says Johnnie Boden, founder and chairman of the upmarket…

Boden gears up for its second central London store opening

About Us, Meet Johnnie Boden

Johnnie Boden: 'shift away from formal office wear is permanent

Boden moves into social commerce space

Johnnie Boden: How my feminine side has made me a fortune

Johnnie Boden: How my feminine side has made me a fortune

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Boden (@Bodenclothing) / X

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The next stage of Boden's digital transformation

Johnnie Boden, the fashion brand founder, and his daughter Anna