Prada Has a Pastry Shop. Burberry Has a Cafe. We Love These Fashion-and-Food Mashups

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Fashion labels are branching out into food more than ever, with even indie brands cooking up ways to fill stomachs and closets. They’re following on the heels of giants like Armani and Versace, who have been feeding shoppers for years. For brands, dining venues and pop-ups offer an inventive new way to click with customers. For label-hounds, they're a way of getting closer to a favorite designer. (And it’s no secret you’re more likely to buy something once you’ve lingered over an espresso, martini, or even a bowl of cereal.) These are the top spots currently fusing fashion and food.
Fashion labels are branching out into food more than ever, with even indie brands cooking up ways to fill stomachs and closets. They’re following on the heels of giants like Armani and Versace, who have been feeding shoppers for years. For brands, dining venues and pop-ups offer an inventive new way to click with customers. For label-hounds, they're a way of getting closer to a favorite designer. (And it’s no secret you’re more likely to buy something once you’ve lingered over an espresso, martini, or even a bowl of cereal.) These are the top spots currently fusing fashion and food.