Aritzia shoppers noticed a logo change and some aren't happy about

Aritzia fans have noticed some of their favourite pieces have been stamped with a new logo, and they aren't too happy about the change.
"WTH Aritzia?!?! 🤔😩😮‍💨"

Aritzia is having a moment in the U.S. — but can it live up to the hype?

Aritzia is having a moment in the U.S. — but can it live up to the hype?

Aritzia listened to us and changed the UI for a better sale shopping experience! : r/Aritzia

This is a shrunken crewneck t-shirt with cap sleeves. It’s made with HomeStretch™ — a body-hugging, stretchy ribbed fabric with a cottony soft feel.

homestretch™ crew t-shirt

This TikToker Reviews Popular Aritzia Clothes & Here's What She Says Isn't Worth The Money - Narcity

why did aritzia change the tna logo｜TikTok Search

This is a shrunken crewneck t-shirt with cap sleeves. It’s made with HomeStretch™ — a body-hugging, stretchy ribbed fabric with a cottony soft feel.

homestretch™ crew t-shirt

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Aritzia became a Gen Z darling on TikTok. What next?