The future sponsorship landscape for GB's elite female athletes? - WeAreTheCity

On Monday 27th July three years will have passed since the start of the London Olympics. As we reach this date, have businesses abandoned rising female

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Olympians, local stars shine at 2023 Canadian Indoor track and Field Championships - Athletics Canada

The women's sponsorship landscape

Evaluation of the Business Women in International Trade Initiative, 2018-19 to 2021-22

Two Canadians win bronze at Para Athletics World Championships - Canadian Running Magazine

Athletes' Impact Beyond the Field Takes Centre Stage in P&G's Newest Olympic and Paralympic Games Campaign

World Athletics extends invitation to six more Canadian athletes - Canadian Running Magazine

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International Women's Day Special: Insights on Gender Equality in Sports, SGIE Interview

The future of sports sponsorship? Women's sports

Why brands must rethink their approach to women's sports sponsorship