Grammy-winning singer Lizzo is launching a shapewear line called Yitty - ABC17NEWS

Jacqui Palumbo, CNN The form-fitting bodysuits and undergarments that make up shapewear have become a lucrative business, with Spanx valued at $1.2 billion and Kim Kardashian’s Skims brand propelling her to billionaire status. Now, singer and rapper Lizzo will enter the market next month with Yitty, her new venture offering bras, leggings, shorts and more.

Lizzo shows off her figure for her new shapewear line Yitty

Grammy-winning singer Lizzo is launching a shapewear line called

Lizzo Shows Off Her Snatched Waist In New Yitty Jumpsuit

Grammy-winning singer Lizzo is launching a shapewear line called Yitty

yitty lizzo shapewear Grammy-winning singer Lizzo is launching a

Lizzo Talks Straight About Her Body: 'Yes, I Know I'm Fat,' Shows Off Her New Shapewear Line: 'Wear What Feels Good

Lizzo on Her Shapewear Line Yitty Competing With Skims - WSJ

Lizzo shows off her figure for her new shapewear line Yitty

Lizzo shows off new shapewear line, teases new song on Instagram