Store No. 5 first specifically built for No Frills – Winnipeg Free

Loblaw Companies’ No Frills flag has been around since the 1970s, but it’s recently found a new sweet spot for the chain in Winnipeg with the opening of its fifth store in the city this Friday. | The new 32,000-square-foot store at 1500 Plessis Rd. — specifically built as a grocery store — could become the local grocery store for a growing residential community in that Transcona neighbourhood. | John Pierce, No Frills vice-president of store operations, said the chain has been a winning formula for the Loblaw company, with the Plessis Road store the 259th in the country. | Other new No Frills stores in Winnipeg have been converted from Extra Foods, another Loblaw flag, but that’s not the case here.
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